What every new business owner must learn and every existing business owner better know!  

Everyone’s business is unique! And every business has a USP! Do you know yours?  Learn how to identify your Unique Selling Position(s), the key component of any successful business, and how to apply your USP, using ALL your marketing tools.

Study the philosophy of” Branding”. Learn the 5 critical P’s of every successful Marketing Strategy, how to market your product or service’s features as consumer benefits, and much, much more!

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